Connected casino
Paddy Power
Paddy Power is Betfair's closest sister site within Flutter — the two brands merged in 2016 to form the corporate entity that became Flutter Entertainment. Where Betfair positions itself as a data-driven, exchange-first platform, Paddy Power is known for its irreverent Irish humour and provocative marketing campaigns. The sportsbook covers all major UK and Irish markets with a comprehensive casino and bingo offering alongside it. Paddy Power and Betfair share backend payment processing and customer support infrastructure, and Flutter runs a unified trading operation across both sportsbooks. Despite this corporate overlap, each brand maintains a separate customer account, meaning a player who holds a Betfair account must register independently at Paddy Power. Paddy Power operates over 600 retail betting shops across the UK and Ireland alongside its online platform. In December 2025, following a UKGC compliance assessment conducted in April and May 2024 covering both betfair.com and paddypower.com, the licensees made a total payment in lieu of a financial penalty of £2,000,000 for failings in remote customer interaction controls.
- Licence
- Dual
- Safety
- High
Site information: Varies by promotion; check Paddy Power website for current offers in pounds. Terms apply.
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Connected casino
Sky Bet
Sky Bet is part of the Sky Betting and Gaming division acquired by Flutter as part of The Stars Group purchase in 2020, and sits firmly within the UK and Ireland division alongside Betfair. It capitalises on its association with Sky Sports and its vast UK viewing audience, making it one of the most recognisable sportsbook brands in Britain. Sky Bet was successfully migrated onto Flutter's proprietary UKI technology platform in 2025, enabling the rollout of shared pricing products such as SuperSub and Squad Bet. Flutter's UK brands — including Sky Bet — face the impact of the Remote Gaming Duty increase from 21% to 40% in April 2026, which industry observers expect to translate into tighter welcome offer structures and more conservative bonus stakes across the Flutter family during the second half of 2026. Sky Bet holds its own distinct UKGC licence and operates independent customer accounts from Betfair, though both fall under Flutter's group-wide responsible gambling framework.
- Licence
- UKGC
- Safety
- High
Site information: Varies by promotion; check Sky Bet website for current free-bet offers in pounds. Terms apply.
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Connected casino
Sky Vegas
Sky Vegas is the dedicated online casino arm of the Sky Betting and Gaming brand family, operating as a Flutter Entertainment sister site to Betfair. It focuses primarily on slots and casino games rather than sports betting, complementing the sportsbook-heavy profile of Sky Bet. Sky Vegas operates under Bonne Terre Limited's UKGC licence within the Sky Betting and Gaming division of Flutter Entertainment. The brand's casino lobby benefits from Flutter's content relationships, including Pragmatic Play, which became Flutter's exclusive supplier of dedicated live casino tables for its UK and Ireland brands in 2025, covering Sky Vegas among other household names. Players must hold separate accounts at Sky Vegas and Betfair, and welcome bonus eligibility is independent between the two platforms.
- Licence
- UKGC
- Safety
- High
Site information: Varies by promotion; check Sky Vegas website for current slot or casino offers in pounds. Terms apply.
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Connected casino
Sky Casino
Sky Casino is a casino-focused brand within the Sky Betting and Gaming division of Flutter Entertainment, distinguishing itself from Sky Vegas by placing greater emphasis on live dealer tables and traditional casino games such as roulette, blackjack, and baccarat. It operates as a verified sister site to Betfair through shared ultimate ownership under Flutter Entertainment plc and is regulated in the UK by the Gambling Commission. Pragmatic Play's live casino content — supplied to Flutter brands under the exclusive UK and Ireland deal announced in early 2025 — is available at Sky Casino, providing branded live tables alongside standard studio options. Each account at Sky Casino is independent from Betfair, and players must complete separate KYC verification on registration. Flutter's group-wide responsible gambling tools apply across Sky Casino in line with UKGC Licence Conditions and Codes of Practice.
- Licence
- UKGC
- Safety
- High
Site information: Varies by promotion; check Sky Casino website for current live casino or table game offers in pounds. Terms apply.
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Connected casino
Sky Poker
Sky Poker is one of the most popular dedicated online poker sites in the UK and forms part of the Sky Betting and Gaming division within Flutter Entertainment, making it a genuine Betfair sister site through shared corporate ownership. The platform caters to players of all experience levels, with a Sky Poker Academy designed to take complete beginners through to table-ready competency. Weekly bonuses for regular players and a variety of tournaments across skill levels are among the platform's documented offerings. Flutter also owns PokerStars, meaning the group holds two major UK-facing poker platforms simultaneously — a unique position in the market. Sky Poker operates independent accounts from Betfair.
- Licence
- UKGC
- Safety
- High
Site information: Varies by promotion; check Sky Poker website for current poker bonus offers in pounds. Terms apply.
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Connected casino
PokerStars
PokerStars is one of the world's largest and most recognisable poker brands and became a Flutter Entertainment sister site to Betfair following Flutter's acquisition of The Stars Group for US$6.95 billion in 2020. In addition to its flagship poker product, PokerStars operates a casino section and a sportsbook, though poker remains the primary draw. The brand is managed within Flutter's UK and Ireland region and holds both UKGC and Malta Gaming Authority authorisations, giving it a dual-licence structure.
- Licence
- Dual
- Safety
- High
Site information: Varies by promotion; check PokerStars website for current welcome package value in pounds. Terms apply.
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Connected casino
Tombola
Tombola is a UK-focused online bingo operator that Flutter Entertainment acquired in January 2022, adding a dedicated bingo vertical to the UK and Ireland division alongside Betfair, Paddy Power, and Sky Betting and Gaming. It is one of the more distinct brands in the Flutter family, specialising in bingo and instant-win games rather than sports betting or traditional casino content. Tombola won Bingo Operator of the Year at the 2023 EGR Operator Awards, evidencing its strong standing in the UK bingo market. Players must register separately at Tombola; accounts are not linked to existing Betfair accounts despite shared corporate parentage.
- Licence
- UKGC
- Safety
- High
Site information: Varies by promotion; check Tombola website for current bingo or instant-win offers in pounds. Terms apply.
Visit Tombola
Connected casino
Betfair
Betfair is Paddy Power's closest sister site in the strict regulatory sense: both are operated under PPB Entertainment Limited's UKGC licence account. Betfair is the world's only major online betting exchange, allowing customers to back and lay selections against other punters, with Betfair taking a commission on net winnings rather than setting the odds itself. Beyond the exchange, Betfair offers a conventional sportsbook, an online casino, poker, and a bingo product, all accessible from a single account. The platform holds multiple UKGC licence accounts covering its different product lines, and is also regulated by the Malta Gaming Authority for international markets. In May 2023, PPB Counterparty Services Ltd was fined £490,000 by the UKGC for sending promotional push notifications to self-excluded customers. In December 2025, Flutter agreed a £2 million UKGC settlement covering responsible gambling failures across four Flutter licensees including PPB-related entities, after it was found that a customer staked £86,000 over 16 days without a manual account review being triggered. Betfair supports debit cards, PayPal, Skrill, Neteller, Apple Pay, and bank transfer for UK players. Withdrawals are governed by standard UKGC-compliant KYC checks. Customer support is available via live chat and email.
- Licence
- UKGC
- Safety
- High
Site information: 50 no-deposit free spins plus 100 additional free spins on first deposit and spend of £10 on eligible games. Free spins valued at 10p each. No wagering requirement on winnings. New customers only. T&Cs apply.
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Connected casino
Sky Bingo
Sky Bingo is the dedicated bingo product within the Bonne Terre Gaming Limited licence cluster, sharing a single Sky ID login with Sky Bet, Sky Vegas, Sky Casino, and Sky Poker. It offers 10 bingo rooms covering 90-ball, 75-ball, and speed bingo formats, supplemented by a slots and side-games lobby sourced from leading providers. Sky Bingo competes directly with Tombola and Mecca Bingo in the UK bingo market. As a Bonne Terre Gaming Limited product it is a corporate sibling of Paddy Power under Flutter but is on a separate UKGC account and does not share a licence account with Paddy Power or Betfair. The shared-login structure of the Sky cluster means players with an existing Sky Bet, Sky Vegas, Sky Casino, or Sky Poker account can access Sky Bingo immediately; however, welcome-offer eligibility is restricted to players who have not previously claimed any new-customer offer across the Sky group. The platform is mobile-optimised with a dedicated iOS and Android app.
- Licence
- UKGC
- Safety
- High
Site information: Not publicly confirmed at time of review. A new-customer free tickets offer is available — check skybingo.com directly for current terms. T&Cs apply.
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