how we research
Every sister site guide follows the same editorial process, regardless of whether the operator has an affiliate programme with us or not.
We begin with the UK Gambling Commission public register, cross-referencing licence numbers, registered company names, and named directors. We then trace corporate ownership through Companies House filings to identify parent companies, subsidiaries, and shared infrastructure. Where licensing data alone does not tell the full story, we examine platform providers, payment processors, and software fingerprints to verify operator connections.
Once a guide is drafted, it passes through a factual review stage where every claim is checked against public records. We update published guides when operators change hands, merge brands, or lose their licence. Each guide displays a last reviewed date so you always know how current the information is.
Our methodology is not perfect - operator networks change frequently, and offshore structures can be opaque. When we cannot verify a connection, we say so. We would rather publish an incomplete guide than an inaccurate one.